Social media videos for Marks and Spencer's kidswear collections and collaborations. Some of these required adhering to very specific brand guidelines because of the world-renowned trademarks involved. It was a fun challenge to keep that in mind and still push for some elements of surprise.
Marks and Spencer is one of the major, now multinational, British retailers. Founded in 1884, it specialises in selling clothes, home, beauty and food products, mostly of its own label.